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Knowledge Center » Business » 8 GOLDEN RULES FOR START-UPS

 8 GOLDEN RULES FOR START-UPS
For a start up in any Category of businesses is not supposed to challenge the big boys who are already established in the respective businesses. But there are always exceptions. One such shining example of Small beating the Big is CAVINKARE who took on the Goliaths of Indian FMCG and not only survived but prospered to become a household name in India.Eight Business philosophies of CAVINKARE and its founder, Mr. C.K. Ranganathan are mentioned herein under. They can become guiding principles for Start-ups aiming big:-

1.    GOOD IDEAS +GUT INSTINCT=ONE UNBEATABLE COMBINATION
2.    LUCK IS A GENUINE BUSINESS REALITY
3.    STAY TRUE TO THE LOW-COST PHILOSOPHY
4.    LOW COST BUSINESS, HIGH VALUE FOR PEOPLE
5.    BE NIMBLE OR BE FINISHED
6.    VALUES MEAN MONEY LONG TERM
7.    FAIL FAST, MOVE ON FASTER
8.    RAISE CAPITAL AT THE RIGHT TIME, FOR THE RIGHT REASON

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